Carluke twinned...with Monte Carlo!

THE High Street might have betting shops rather than casinos and the boy racers on Carnwath Road are the closest thing it’ll get to a Grand Prix – but Carluke will forever be linked with glamorous Monte Carlo!
By The Newsroom
Published 22nd Sep 2012, 10:13 BST

However, the new ‘Monte Carluke’ is purely a figment of the imagination and the product of a VERY quirky sense of humour.

Famed for its Scottish self-mickey-taking advertising campaigns, brewers Tennent’s recently asked the public to bolster its current Original Export ‘postcard’ promotion by linking Scottish towns in some way with famous international destinations.

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The winner of this exercise in town twinning with a titter was 26-year-old David Morgan who came up with the ‘Monte Carluke’ idea which is to be used from this week on a nationwide billboard advertising campaign.

For more on this story, pick up a copy of this week’s Carluke and Lanark Gazette which is in the shops now.