The population of Llanwrtyd Wells, the UK’s smallest town, woke up to the sights, sounds and scents of a Bavarian wonderland this weekend – as the entire village was turned into an Oktoberfest-style party.
Designed in partnership with the director of the Bavarian National Museum, Florian Seidel, residents were treated to oompah bands, processions and beer tents in a Teutonic takeover.
The authentic taste of Germany was delivered through pretzels, bratwurst and ‘kellners’ serving steins to celebratory residents.
Beloved German exports
The festival comes after research found that it’s not just Oktoberfest Brits love about Germany, with Christmas markets, pretzels – and bicycles also appearing on a list of the best German exports.
Other top things to come from the country include Ludwig van Beethoven, supermodel Heidi Klum and luxury carmakers BMW and Audi.
A spokesperson for PerfectDraft, which created the mini-festival and also gifted residents their own draught beer machines, said: “Outside of Germany we know the UK are the number one Oktoberfest fans.
“With it being cancelled for the second time in a row, this year we wanted to go beyond bringing great Oktoberfest draught beer to people’s homes, and really encourage Brits to turn their living rooms and kitchens into their own beer tents.”
The research of 2,000 adults also found Brits get through three pints each during a typical week – with lagers most popular in the north and south west.
Stout, meanwhile, is most enjoyed by those in the East Midlands, while IPAs go down best in the north east and West Midlands.
A taste of Bavaria
Florian Seidel, director of Bavarian National Museum, added: “I’m so happy we’ve been able to bring our iconic Oktoberfest to fans in the UK.
“PerfectDraft has been a gracious host bringing a true sense and taste of Bavaria to this small town in Wales.
“I’m glad we’re able to celebrate our traditions - and more importantly our beer - in style this year.”
PerfectDraft has created two limited edition Festbier kegs, brewed once a year for Oktoberfest. Beers include Lowenbrau Oktoberfest, and secondly, Spaten Oktoberfest.
In addition to the limited-edition Oktoberfest beer kegs, four exclusive candles have also been developed to bring the enticing aromas of Bavaria into your home scents include; Lederhosen, Bavarian Field, Pretzel and The Tent.
For more details on how to celebrate Oktoberfest at home, including limited edition kegs and candles, alongside insightful videos visit the Oktoberfest Hub on Beer Hawk here.
BRITS’ FAVOURITE GERMAN EXPORTS
1. Albert Einstein
2. Christmas markets
3. Christmas trees
8. Ludwig van Beethoven
10. Contact lenses
11. Johann Sebastian Bach
12. Record players
14. Michael Schumacher
16. Dr Oetker
17. Gummy bears
20. Hugo Boss
22. Jurgen Klopp
23. Bayern Munich
25. Marlene Dietrich
26. Beer steins
27. Coffee filters
29. Angela Merkel
30. Franz Beckenbauer
31. Hans Zimmer
33. Karl Marx
34. Heidi Klum
36. Sebastian Vettel
37. Fritz Lang
38. Karl Lagerfeld
39. Diane Kruger