Watch: I was one of the first to try new Johnnie Walker Blue Label Ice Chalet whisky

Johnnie Walker Princes Street was transformed into an après-ski resort through decor and a number of themed installations in celebration, launching the rare new blend. GlasgowWorld was invited to one of the first tastings of the new blend.

Created by Master Blender Emma Walker, each sip of Ice Chalet begins with notes of cinnamon-spiced apple before transitioning to warm cloves and spices, finishing with subtle hints of Alpine smoke. Designed to be enjoyed after a day on the slopes, with a tasting journey inspired by ‘Blue Hour’ - the time when skiing completes and an evening of socialising commences. 

The blend was unveiled by Johnnie Walker Blue Label ambassador and Perfect Moment shareholder, Priyanka Chopra Jonas alongside a bottle and bag. Aside from its exquisite taste what makes Ice Chalet so special is that only one in every 10,000 casks meet the requirements to go into the blend proving it is no simple task to achieve the complex flavour mix that creates its rich depth. 

“When creating Johnnie Walker Blue Label Ice Chalet, we set out to blend a whisky that was inspired by the Alpine landscape and captured the magic of special Après Ski moments”, said Master Blender Emma Walker. 

“Using Met Office data, we uncovered rare expressions that were distilled in the depths of some of Scotland’s coldest winters and blended these with whiskies from some of our most northern, and highest altitude distilleries, including Dalwhinnie, Clynelish and Brora, to create a velvety smooth Scotch with Johnnie Walker Blue Label’s signature depth of flavour at its heart.”

The new limited release will be showcased at a series of global events with consumer experiences opening in January in key luxury Après Ski locations. A number of Ice Chalet tasting experiences at Johnnie Walker Princes Street are also available to book.

Head of the venue Rob Maxwell said: “Johnnie Walker Princes Street is a hub for new innovations in Scotch, and we’re always looking to surprise and delight our visitors with new, luxury whiskies that they can experience when they visit.  We’re thrilled to offer something completely different to our guests as we step into a new territory for whisky.  As we head into ski season, we’re sure Johnnie Walker Blue Label Ice Chalet and its crossbody bag will be a stylish addition to any ski trip or make the perfect gift which can be personalised with a message or one of the unique charms created in partnership with Perfect Moment.”

Johnnie Walker Blue Label Ice Chalet and crossbody bag will be available to buy at Johnnie Walker Princes Street for £320.